Client
BOOMTV
Category
User Interface & User Experience
Project Duration
3 - 4 Weeks
The image below shows the homepage prior to redesign. The bounce rate on this page was unusually high—users often scrolled briefly and then exited without interacting. While some level of drop-off is expected on a homepage, we believed the elevated rate was due to unclear interactive elements, an overemphasis on secondary information, and an overwhelming menu structure.
The design integrates high-quality imagery, detailed project descriptions, and interactive elements to bring the rider’s journey to life. From showcasing unique designs and modifications to sharing personal stories of each build, the portfolio is tailored to make a lasting impact. Whether it’s a collection of past projects or a hub for ongoing work, Scrambler provides a dynamic space to present the passion and precision behind every ride.
