I joined Rokt as a product designer a year ago as one of 2 designers in a company of over 70 engineers and 15 product managers. I support design across every aspect of our business and am responsible for leading UX and UI across key parts of the application side of the platform.
I’ve grown tremendously in the last year, some key achievements of which I have listed below:
Implemented a design process. This has helped our team establish more structure to how we conduct our work and allow other teams to gain visibility across our upcoming sprints.
Improved usability across the platform. No usability tests were conducted by the external consultancy before dev handoff. Since we established a design team, we have been actively working towards conducting UX research and usability testing on all projects.
Establishing a design kit. This has helped to maintain consistency in the look and feel across different parts of the platform.
Establishing a design system. This has helped the Engineering and Product teams to understand how and why we choose to implement certain components over others.
ROLE
Product Designer, User Research, Interaction, Visual design, Prototyping & Testing